ZEYNALI, Reza; FOROUTAN, Ahmad. The Role of Artificial Intelligence in Enhancing Customer Relationship Management (CRM) in Iranian Businesses. Digital Transformation and Administration Innovation, [S. l.], v. 2, n. 1, p. 113–121, 2024. Disponível em: https://www.journaldtai.com/index.php/jdtai/article/view/229.. Acesso em: 19 dec. 2025.