Khanali A, Moeini S. Examining the Impact of Social Media Influencer Marketing on Generation Z Purchase Intention with the Moderating Role of Brand Authenticity. JDTAI [Internet]. 2026 Jul. 1 [cited 2026 Feb. 26];:1-10. Available from: https://www.journaldtai.com/index.php/jdtai/article/view/247