Definition and Dimensions of Digital Culture in Large Telecommunications Companies
Keywords:
digital culture dimensions, digital transformation, telecommunications industryAbstract
Digital culture, as one of the vital components in managing digital transformation within large organizations, requires precise understanding and identification of its dimensions. This study aims to define and examine the dimensions of digital culture in large companies in the telecommunications industry. To this end, a mixed-methods research design was employed, including a systematic literature review and qualitative interviews with 28 managers and experts in the telecommunications field. In the literature review phase, out of 87 relevant articles, 74 articles were selected and analyzed after rigorous screening. The interview data were examined using qualitative content analysis. The findings indicate that digital culture consists of a set of key dimensions such as flexibility, organizational agility, risk-taking, participation and collaboration, data orientation, continuous learning, and innovation, each of which plays a significant role in shaping the digital cultural environment of organizations. Providing a comprehensive definition and a precise framework of digital culture dimensions can serve as a foundation for future research and the development of managerial models in the field of information technology.
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Copyright (c) 2026 Seyed Morteza Yazdanparast (Author); Mehdi Shami Zanjani (Corresponding author); Mohammad Mousakhani (Author)
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